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Prince, Jeffrey T.

Predictive analytics for business strategy : reasoning from data to actionable knowledge / Jeffrey T. Prince. - New York, NY : McGraw-Hill Education, c2019. - xviii, 348 pages : color, illustrations.

Includes index.

ISBN: 978-1-260-08464-1

Subjects--Topical Terms:
Business planning--Study and teaching.
Quantitative research.

Dewey Class. No.: 658.4012 / P954 2019