John E. Gamble

Essentials of strategic management : the quest for competitive advantage / Gamble, John E., Peteraf, Margaret A., Thompson, Arthur A. - 6th edition. - New York : McGraw-Hill, c2019. - xxix, 393 pages : color illustrations.

Includes references and index.

978-1-260-09227-1


Strategic planning
Business planning
Competition
Research
Technology and state
Technology transfer

Grad 658.4012 / G191 2019