Your search returned 16 results.

Shaping international public opinion : a model for nation branding and public diplomacy / Jami A. Fullerton and Alice Kendrick, editors.

by Fullerton, Jami A [editor. ] | Kendrick, Alice [editors.].

Publisher: New York : Peter Lang, c2017Availability: Items available for loan: COLLEGE LIBRARY [Call number: 327.2 S524 2017 c.5] (1).

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Brand management : theory and practice / John Dixon.

by Dixon, John.

Publisher: New York : Clanrye International, c2020Availability: Items available for loan: COLLEGE LIBRARY [Call number: 658.827 D621 2020] (1).

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Sustainable destination branding and marketing : strategies for tourism development / edited by Anukrati Sharma, Juan Ignacio Pulido Fernández, Azizul Hassan.

by Sharma, Anukrati, 1981- [editor.] | Pulido Fernández, Juan Ignacio [editor.] | Hassan, Azizul [editor.] | C.A.B. International.

Publisher: Oxfordshire OX, UK ; Boston, MA : CAB, [2020]Other title: Strategies for tourism development.Availability: Items available for loan: COLLEGE LIBRARY [Call number: 910.688 S964 2020 c.1] (1), GRADUATE LIBRARY [Call number: Grad 910.688 S964 2020 c.2] (1).

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The business of tourism / J. Christopher Holloway & Claire Humphreys.

by Holloway, J. Christopher.

Publisher: Los Angeles : SAGE, c2020Availability: Items available for loan: COLLEGE LIBRARY [Call number: 910.68 H745 2020] (1), GRADUATE LIBRARY [Call number: Grad 910.68 H745 2020 c.2] (1).

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Marketing and managing tourism destinations / Alastair M. Morrison.

by Morrison, Alastair M [author.].

Edition: Second edition.Publisher: New York : Routledge, 2019Availability: Items available for loan: GRADUATE LIBRARY [Call number: Grad. 910.688 M878 2019] (1).

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Press start : using gamification to power-up your marketing / Daniel Griffin & Albert van der Meer.

by Griffin, Daniel | van der Meer, Albert.

Publisher: London : Bloomsbury Business, 2019Availability: Items available for loan: GRADUATE LIBRARY [Call number: Grad 658.8 G857 2019] (1).

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Qualitative research in marketing and management : doing interpretive research projects / Chris Hackley.

by Hackley, Christopher E [author.].

Edition: Second Edition.Publisher: London ; New York : Routledge, Taylor & Francis Group, 2020Availability: Items available for loan: GRADUATE LIBRARY [Call number: Grad 658.0072/1 H122 2020] (1).

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Essentials of marketing research / Barry J. Babin, Louisiana Tech University.

by Babin, Barry J [author.].

Edition: Seventh edition.Publisher: Australia : Cengage, [2019]Availability: Items available for loan: COLLEGE LIBRARY [Call number: 658.83 B114 2019 c.1] (2).

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Urban events, place branding and promotion : place event marketing / edited by Waldemar Cudny.

by Cudny, Waldemar [editor.].

Publisher: Milton Park, Abingdon, Oxon ; New York, NY : Routledge, 2020Availability: Items available for loan: COLLEGE LIBRARY [Call number: 659.2/930776 U722 2020] (1).

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Consumer behaviour / Zubin Sethna, Jim Blythe.

by Sethna, Zubin | Blythe, Jim.

Edition: 4th edition.Publisher: London : SAGE Pub., 2019Availability: Items available for loan: COLLEGE LIBRARY [Call number: 658.8342 S495 2019] (1).

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Advertising, promotion and marketing communications / Moran, Alvin

by Alvin Moran.

Publisher: China : Clanrye International, c2019Availability: Items available for loan: GRADUATE LIBRARY [Call number: Grad 658.802 A244 2019] (1).

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Tourist destination management : instruments, products, and case studies / Nazmi Kozak, Metin Kozak, editors

by Kozak, Metin [editor.].

Publisher: Switzerland : Springer, c2019Availability: Items available for loan: GRADUATE LIBRARY [Call number: Grad 910.68 T727 2019] (1).

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Business marketing management B2B 12e / Hutt, Michael D., Speh, Thomas W.

by Michael D. Hutt | Thomas W. Speh [Author].

Publisher: Australia : Cengage, c2019Availability: Items available for loan: COLLEGE LIBRARY [Call number: 658.804 H982 2019] (1).

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Fashion marketing and communication : theory and practice across the fashion industry / Olga Mitterfellner.

by Mitterfellner, Olga, 1978- [author.].

Publisher: London ; New York : Routledge, Taylor & Francis Group, 2020Availability: Items available for loan: COLLEGE LIBRARY [Call number: 746.920688 M685 2020] (1).

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Hospitality and tourism marketing : a global perspective / Maria Rellie B. Kalacas

by Kalacas, Maria Rellie B.

Publisher: Canada : Society Publishing, c2020Availability: Items available for loan: COLLEGE LIBRARY [Call number: 647.940688 K141 2020 c.1] (2).

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Applied marketing analytics : the peer-reviewed journal / Rafael Alcaraz, et al., editors.

by Alcaraz, Rafael.

Publisher: London, UK : Henry Stewart Publications, 2023Availability: Items available for reference: COLLEGE LIBRARY [Call number: v.8, no. 1] (4).

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