000 00980cam a2200301 i 4500
999 _c594
_d594
001 20452415
005 20251027105654.0
008 180413s2019 maua b 001 0 eng
010 _a 2018941314
020 _a9780357033937
040 _aDLC
_beng
_erda
_cDLC
_dDLC
042 _apcc
050 0 0 _aHF5415.2
_b.Z537 2019
082 0 0 _a658.83
_bB114 2019
100 1 _aBabin, Barry J.,
_eauthor.
245 1 0 _aEssentials of marketing research /
_cBarry J. Babin, Louisiana Tech University.
250 _aSeventh edition.
264 1 _aAustralia :
_bCengage,
_c[2019]
300 _axxii, 490 pages :
_bcolor illustrations ;
_c28 cm
336 _atext
_btxt
_2rdacontent
337 _aunmediated
_bn
_2rdamedia
338 _avolume
_bnc
_2rdacarrier
500 _aIncludes bibliographical references and index.
650 0 _aMarketing research.
906 _a7
_bcbc
_corignew
_d2
_eepcn
_f20
_gy-gencatlg
942 _2ddc
_cCIR